Portfolio
Browse examples of my work below, from healthcare companies to supplement brands to health tech startups (and more).
You’ll find five sections with:
1) Case studies of DTC health copywriting + email marketing.
2) Email campaigns and newsletters
3) SEO content (e.g. blogs/articles with product promos)
4) Ads, landing pages, sales funnel material
5) Features
Want to see some other samples? Email me at: declan@declandavey.com
Case Studies
PaleoHacks case study — I worked with Paleohacks from 2021-24 as a contractor for 30 hrs/week. The role involved a mix of copywriting and email/SMS marketing on Sendlane, Maropost, and Attentive.
Multi-7-Figure DTC supplement brand case study — this also involved a hybrid mix of copywriting and email list management on Klaviyo and Shopify.
Email Campaigns & Newsletters
Day 1-90 Timeline 📊 Of Creatine Benefits 💪 - EcoWise Wellness
THIS strange seaweed is taking over the wellness industry - New Leaf Products
Studies Confirm: Missing This Can Kill 15% Of Your Training Gains - EcoWise Wellness
Debunking 🤜 Popular Myths About Creatine - EcoWise Wellness
the problem with apple cider vinegar - New Leaf Products
Your Monthly Coffee Spend? ☕ Slash It by 4X! ⚡ - EcoWise Wellness
The 290 million year old tree species rich in antioxidants - New Leaf Products
FINALLY, creatine that absorbs 5X better - EcoWise Wellness
your VIP gift for September - New Leaf Products
Feel Younger 🦋 With Creatine - EcoWise Wellness
3 More Myths 💿 About Creatine 📺 - EcoWise Wellness
Why we need so much potassium (and is one banana a day enough?) - New Leaf Products
Cooler Weather 🌡 Take Care of Creatine Absorption ⚠️ - EcoWise Wellness
What if your sweet snack was actually good for you? - New Leaf Products
When 5g of Creatine Isn’t Enough - EcoWise Wellness
Bounce Back 🏓 Against Seasonal Illness 🤧 - EcoWise Wellness
Wake Up Refreshed! 15% Off Sleep Support 🌙 - New Leaf Products
These 3 Things Are Crucial 🔑 To Gain Muscle 💪 - EcoWise Wellness
🥛 whole milk vs. skimmed vs. plant based: the calcium absorption truth - New Leaf Products
Is Your Brain Starving For Energy? 🧠 - EcoWise Wellness
Your genetics aren’t the limit. Your ATP system is 🚫 - EcoWise Wellness
brain + mushroom = weird finding - New Leaf Products
Why Women Can See Faster Creatine Results Than Men - EcoWise Wellness
“My digestive system was acting like a traffic jam on a Monday morning” - New Leaf Products
Creatine Causing Belly Bloat Or Stomach Cramps? - EcoWise Wellness
important update in the 2025 British Heart Foundation Report - New Leaf Products
How To Go For Longer In Your Runs 🏃 Rides 🚴♀️ and Swims 🏊🏾 - EcoWise Wellness
Prime Day 2025 Announcement - EcoWise Wellness
Prime Day 30% Off Is Live - EcoWise Wellness
Virtual Doctor promo - United Healthcare (via Teladoc Health, who hired me)
Monthly 2023 newsletters - Aetna (via Teladoc Health)
Seasonal email promo - Hampers with Bite
Keto Baker - Paleohacks
Keto Carbs - Paleohacks
Keto One Pan - Paleohacks
Thyroid Renew - Bright Naturals
Welcome and complete registration - HealthSteer
Email copy - Consciousness/Manifestation Offer
Email copy - Aroma Energy
New customer & existing customer flows - De-liver-ance
SEO Content
Why Frequent Blood Pressure Monitoring Is Important — And 7 Measuring Errors to Avoid
Where to Buy Mushroom Coffee Near Me (In-Store or Online)
What Are Fat Soluble Vitamins? 4 of The Most Vital Vitamins for The Body
Guide to the Best Ways to Choose Bariatric Diapers
GMO-Free Multivitamins for Vegans — 26 Vitamins & Minerals to Consider
13 Things to Watch Out for When Caring for Someone with Limited Mobility
Biotin 10,000 Mcg — How Good Is It for Hair and Nail Growth?
Collagen Supplements for Skin, Bone, and Tendon Support — What to Look For?
Post-Surgery Recovery: 8 Supplies for After Hospital Care at Home
11 Best Cleansing Wipes Reviewed to Keep your Skin Soft, Healthy, and Clean
Is Essential Nutrition the Secret to Optimal Wellness?
5 Pump-tastic Supplements for Muscle Recovery and Growth
UTAH Telehealth Network (UETN) Choose 19Labs GALE and CARES Act Funding to Bring Enhanced Telehealth
Discover 3 of the Best Vitamins to Take Daily (Plus 3 Key Supplements for Body & Mind)
An Essential Guide to Gastric Band Hypnotherapy
What Is Turmeric Good For? Read the Reviews and 4 Key Health Benefits of Turmeric
Traveling with Bowel Incontinence
Vitamin D3 and K2 — Why Is Their Nourishing Partnership So Good for the Body?
UK Retirement Villages & Communities: An Essential Guide
How to Reprogram the Subconscious Mind (Including Audios & Exercises)
Can’t Sleep Due to Anxiety? 4 Natural Remedies for Night-Time Stress Relief
Healing the Mind: Hypnotherapy for Erectile Dysfunction
What Are the Best Probiotics? 15 Healthy Bacteria Strains for Gut Support
Iron Deficiency During Pregnancy: Best Supplements and Iron-Rich Foods
How to Use Essential Oils and Fragrance Oils in Creative, Healthy Ways
Checklist for Traveling with Urinary Incontinence
UK Covid Update: Level 5 Rules, Support Bubbles, and Vaccine News
5 Essential Oil Sleep Recipes & Blends to Relax After a Stressful Day
Stopping the Urge: Hypnosis for Emotional Eating
Making Family Caregiving Easier in 2021 — the Caring Village App
Nutrition Drinks for Adults and Seniors for 2021: Top Picks
How to Talk to a Parent With Dementia: 14 Communication Strategies and Tips
Weight Loss Hypnosis… Does It Work?
Best Adult Diapers and Diaper Alternatives for Men
How to Improve Vision Naturally with Ayurveda: Tips, Exercises & Superfoods
Hypnosis for Sleep Anxiety: How Does It Work?
7 Cold Weather Precautions for Elderly People to Keep Warm During Winter
Home Care Services vs. Live-in Caregivers: What Are the Pros and Cons?
How Much Does Live-in Care Cost in the UK?
Hypnotherapy for Confidence and Motivation: What You Need to Know
Living with Chronic Illness: 5 Values I Use to Navigate the Tough Times
How to Manifest Self-Confidence with the Law of Attraction
Technology for Dementia: 6 Innovations for Better Dementia Care
How to Choose the Best Incontinence Pads
6 Ways Self-Funding Families Can Search For Outstanding Care Homes
Can Low Iron Stop Your Period? 4 FAQs About Iron Deficiency and Menstruation
When Will Care Homes Reopen For Visitors?
Is Hypnotherapy for Anxiety and Depression About to Hit the Mainstream?
Ayurveda for Hair Care: A Truly Natural Approach to Hair Health
Smoking Hypnosis in London: How Much Does Hypnotherapy Cost to Quit Smoking?
How to Stop Going Red and Overcome Your Fear of Blushing Phobia
Hypnotherapy for IBS: Can It Calm a Stressed Digestive System
Care Home Visiting Guidance: How to Find Homes with Safe Visiting Spaces
Hypnotherapy for Anxiety in London: Where Can You Get Help?
Money Worries Are Making Me Ill: 8 Signs & Symptoms of Financial Anxiety
How to Deal with Elderly Incontinence: A Practical 5-Step Guide
Retirement Living: How to Search for Retirement Villages & Communities Near Me
Hypnotherapy for Weight Loss Near Me: City Hypnosis
Adult Pull-Ups vs. Diapers: What’s the Difference?
How the Law of Attraction Works: UK’s Leading Hypnotherapist Gives His Opinion
Summer Heat and The Elderly: 10 Tips to Keep Cool
Hypnotherapy for OCD: Can Hypnosis Help with OCD?
How to Improve Memory and Concentration Using Ayurveda
Ads, Landing Pages & Marketing Funnel Materials
CKD care pathway B2C marketing funnel assets - Homeward Health
Ad in The Times newspaper - HealthSteer
Landing page - Antoine Hamelin Fitness Coaching
Landing page rewrite - Wolters Kluwer
Marketing material for events - Dr. Cheryl Rezek
CPL landing page - Ava Jane’s Kitchen
VSL - Consciousness/Manifestation Offer
VSL lead-in - Anthony DiClementi
Features
Silver Linings of Life With a Chronic Illness
Psychology Today - Co-authored with Dr. Neil Farber
Examples of magazines, publications, and data pieces I’ve been featured in:
12 Health Leaders Share How They’re Staying Well in 2021
Thrive Global - Founded by Arianna Huffington, Co-Founder of Huffington Post
5 Lifestyle Norms to Reject for a Calmer, Healthier You
Thrive Global
From Psychologist to Online Entrepreneur
Micro Biz Magazine
3 Very Human Reasons Why Digital Healthcare Can Help Treat Anxiety & Depression
Digital Health Buzz
How Declan Davey Became The #1 Search Result For His Copywriting Niche
Jacob McMillen - Interview Q&A
Persuasion ROI in Marketing and Sales
Luca Tagliaferro - Collaboration with Marketing Experts
Got any questions?
Email declan@declandavey.com or submit this form. Chat soon!